Done-for-you organic social content & publishing

Consistent social media. Handled.

Your expertise, turned into content. Every week. Upriff plans, creates, reviews, and publishes organic social content in your brand voice so your business stays visible without making social media another job.

Marketer-led. AI-enabled. Human-reviewed.
Illustration of social posts Upriff produces: a photo post, a short video, and an expertise post
Where Consistency Breaks Down

Social media matters. Keeping up with it is another story.

Upriff is built for established businesses that know they should be
posting more, but sometimes get stuck on:

Time

You know it matters. But between customers, operations, and everything else, there is never time to post consistently.

Ideas

Even when there is time, deciding what to post is its own job — and it is the part that stalls most weeks.

Quality

You have a quality business and it needs to look like one — which is exactly why you have been reluctant to hand this off.

Why Showing Up Matters

People may hear about your business somewhere else. What they find online still matters.

Referrals, relationships, and reputation still do the heavy lifting. But before many prospects call, visit, or bring your name to the rest of the buying group, they look you up. A consistent social presence gives them real work, real expertise, and real people to find.

For consumer-facing businesses

A referral gets you considered. Your online presence helps you get chosen.

Prospective customers want to see the work, people, and proof behind the recommendation. Consistent content helps your business look current, credible, and worth the next call.

For B2B businesses

A relationship may open the door. Your content builds confidence before the conversation.

Prospects—and the people helping evaluate you—often research quietly before reaching out. Consistent content makes your expertise, perspective, and activity visible before the first conversation.

Social media doesn’t have to be where every customer discovers you. It needs to support the decision when they do.

Off Your Plate

You have a business to run. Social media shouldn’t be another one of your jobs.

Done For You, With You

A content system built around your business — not random posts.

Upriff combines your brand voice, Custom Content Themes, ongoing business updates, content planning, production, and publishing into one managed workflow.
There is no new platform for you to learn — we do all of the heavy lifting.

Your brand voice

We learn how your business communicates so the content sounds like you, not like a generic content generator.

Managed creation and publishing

We turn those themes and updates into planned content, review it, and publish it directly to the channels that make sense for your business.

Performance feedback

You receive a monthly performance snapshot so the content system can keep learning what earns attention and where the next opportunities are.

A Simple Managed Process

You give us the business context. We keep the content posting.

1

We learn your business

We capture your services, customers, brand voice, priorities, and the expertise that should show up in your content.

2

We build your Content Themes

Your content gets a durable idea system, so every post comes from Content Themes built around your business, not a random idea.

3

You keep us updated with the latest

Share business changes, photos, videos, customer stories, and ideas through your Content Update Inbox, whenever.

4

We plan, create, review, and publish

Upriff turns the inputs into a steady social presence and keeps the work moving without making you manage another tool.

Share What You Want, When You Want

Share what’s happening. Or share nothing at all.

Have something new to share about your business? Drop it into your Content Update Inbox, whenever — a photo, a note, a voice memo, whatever is easiest.

A few things worth sending: Launch a service. Finish a project. Hire someone. Win an award. Attend an event. Hear the same customer question three times in one week.

Nothing to send this month? No worries. Your posts still go out. Your Custom Content Themes carry the plan, so updates make content sharper — they are never a requirement.

Intention Meets Execution

Some posts deserve more time than you have to give them.

Your plan keeps consistent posts going every week, every month. Upriff Studio is there for the special ones — a faster turnaround when something is time-sensitive, or an eye-catching video or animation when a post deserves to stand out. The workflow is simple:

BeforeYou took a photo Monday. Meant to post it. Now it’s Monday again. With UpriffA quick upload with a one-line blurb. A post gets crafted in your brand’s voice and published for you while it’s still fresh. (We call it a LiveRiff.)
BeforeYou don’t mind recording videos for social, but coming up with what to say is the challenge. With UpriffCurated scripts are made for you to easily read and record from your phone with our teleprompter feature. Click submit and we take it from there.
BeforeThere’s footage on your phone from months ago that you’ve been meaning to do something with. With UpriffSimply drop the raw footage into your Content Update Inbox. We will identify meaningful moments, create short clips, add branded captions, and publish.
BeforeYou’re planning to run a special but then have to find time to make a flyer and post about it. With UpriffTell us what you’re promoting and what matters most. We’ll make an eye-catching animated post in your brand colors and post it on schedule.

LiveRiffs, scripts, clip edits, and branded animations are one Studio Unit each. Momentum includes 4 Studio Units each billing cycle. Signature includes 8. Rhythm clients can add Studio any time.

Pricing

Choose how active you want Upriff to be.

Start with dependable consistency, add more responsiveness and production capacity, or make Upriff a highly active extension of what is happening inside your business.

Rhythm

Consistent social content, handled.

$499 /month

For established businesses that need a dependable social presence without having to plan, write, design, or publish it themselves.

  • 12 planned posts each month
  • Publishing across up to 2 platforms
  • Custom Content Themes
  • Content Update Inbox
  • Quarterly Content Planning Call
  • Brand-voice writing and branded visuals
  • Review, scheduling, publishing, and monthly performance snapshot
  • Studio services available at $99 per unit
Start Rhythm See what Rhythm includes →

Signature

Your most active Upriff social presence.

$1,249 /month

For businesses with a steady stream of projects, expertise, people, photos, video, and timely opportunities that can support a high level of ongoing social activity.

  • 20 planned posts each month
  • Publishing across up to 4 platforms
  • Everything in Momentum
  • 8 Studio Units each billing cycle
  • Unused included Studio Units can carry one billing cycle
  • Active Content Theme development and rotation
  • Highest-priority Studio production
  • Additional Studio Units available at $79 each
  • 4-unit Studio Expansion Pack available for $299
Start Signature See what Signature includes →

Six-month flexibility

Choose the preferred rate with an initial six-billing-cycle commitment, or go month-to-month for maximum flexibility. If your needs change during the initial commitment, you can move between Upriff plans at the start of a billing cycle without restarting your original six-month commitment. Cancel any time with 30 days’ notice before your next billing date.

Free Personalized Preview

Not sure yet? See what Upriff would make for you.

Take 3–5 minutes to share a few details about your business. We will combine your answers with your website to create a personalized Upriff Preview — no sales call required.

What you get

  • 3 personalized Content Themes
  • 2–3 specific post directions
  • 1 finished sample post you may use
  • A branded sample visual when the format and source material support a strong result
  • A recommended Upriff plan with a short explanation based on your actual needs
See What Upriff Would Post

No sales call required. Prefer to talk first? That option is available too.

Who Upriff Is For

Built for businesses that want social handled — without hiring a full internal content team.

Choose Upriff when…

Upriff is a strong fit when the business has real expertise, customers, projects, services, products, people, or stories worth sharing — but needs someone else to turn those inputs into a reliable social presence.

Choose Muldrow Marketing when…

If the need is broader than ongoing organic social content — paid lead generation, cross-channel campaigns, brand strategy, original production, websites, landing pages, email marketing, or integrated marketing leadership — Muldrow Marketing is the better fit.

Frequently asked questions

How is Upriff different from a scheduling tool or AI content app?

Those are tools you still have to operate. Upriff is a managed organic social content and publishing service. We plan the content, write it in your brand voice, create the visuals, review it, and publish it for you. Our process is marketer-led, AI-enabled, and human-reviewed.

How does Upriff learn what to talk about?

We build Custom Content Themes around your services, expertise, audience, and business priorities. Those themes give your content direction and variety instead of producing random, generic posts. Rhythm themes are refined through quarterly planning; Momentum and Signature revisit them monthly, with Signature receiving the most active theme development and rotation.

Do Studio Units count as additional posts?

Studio Units are flexible production capacity, not a fixed post count. Studio work generally supplements your planned monthly content, so a LiveRiff or edited customer-shot video may create an additional publishable piece. You can also choose to use a Studio treatment to enhance one of your planned posts. The number of additional pieces depends on the Studio mix you choose.

Can I review content before it publishes?

Yes. Review and reasonable refinement are included. We want the content to be accurate, on-brand, and useful. Factual, spelling, and production errors are always corrected; materially new concepts or expanded production may require Studio capacity or separate scope.

What if I need more than ongoing social content?

Upriff is intentionally focused on organic social content and publishing. If you need broader marketing strategy, paid lead generation, custom campaign creative, original video production, websites, landing pages, email marketing, brand strategy, or cross-channel execution, Muldrow Marketing is the better fit.

Which platforms can Upriff publish to?

Upriff supports major business social channels including Facebook, Instagram, LinkedIn, Google Business Profile, and other supported channels. We will help determine which platforms make sense for your business and plan level.

Also available

  • Social Launch — $299 one time. No profiles yet? We set up or optimise up to two, using your existing brand assets, and connect them to Upriff publishing.
  • Upriff Studio Starter — $349 one time. Want to try Studio before an ongoing plan? Lightweight brand and voice setup plus two Studio Units.
  • Paid boosting. Available to active clients once there is enough published content to identify what is worth promoting. Broader advertising is handled through Muldrow Marketing.

Your business has enough to do. Social media does not need to stay on the list.

See what Upriff would post for your business, or choose the plan that fits how active you want your social presence to be.

Prefer to talk first? Book a short call.